ToyFight
Manchester design studio; 47 case studies for Twitch, KFC, GSAP
Tier S · Best in classStudioPortfoliotoyfight.co

ToyFight is an award-winning Manchester, UK design studio founded in 2015 by Leigh Whipday and Jonny Lander. It works end to end across Strategy (positioning, naming, tone of voice, brand guides), Design (identity, UX/UI, product, websites and eCommerce, motion), Development (front-end, back-end, eCommerce, WebGL, apps) and Content (campaigns, CGI/3D, illustration, photography). The site carries roughly 47 project pages — Twitch, KFC, Under Armour, Royal Caribbean, Hollywood Bowl, Cult Gaia, Senreve, GSAP and more — plus a news feed and a satirical merch store. It is one of the strongest craft references for high-motion, WebGL-heavy agency sites.
For an agent
Reach for ToyFight when the brief is a premium agency or brand site with heavy scroll choreography, WebGL, and playful copy — it is the top-tier motion-and-voice reference in this batch, and its GSAP case study is a hint that the motion you are looking at is GSAP-shaped, so pair it with GSAP or Motion rather than CSS transitions alone. Read the work pages through the sitemap (https://toyfight.co/sitemap.xml lists all 47 project URLs); the /work index renders client-side and returns an empty shell to plain fetchers. Do not try to copy its layouts wholesale into a shadcn/Tailwind build — the value is the tone, pacing and typographic scale, not reusable markup.
Why it is here. A rare studio that ships both blue-chip client work (Twitch, KFC, Under Armour) and award-winning open-source-adjacent work like the GSAP site, with a voice that is genuinely funny instead of agency-bland.
Facts
- License
- Not applicable
- Pricing
- Paid
- Framework
- Next.js, React
- Styling
- Unknown
- Distribution
- Browse-only gallery or archive, Marketplace listing
- Platform
- Web
- Content type
- Images / textures / backgrounds, Prose / writing, Video
- Agent readiness
- Client-rendered shell
- Accessibility
- Not applicable
- Maturity
- Actively maintained
- Pricing detail
- No published rates; project enquiries go to newbiz@toyfight.co. Merch store sells low-cost joke items.
Helps you build
6Notable for
- ~47 documented projects
- GSAP site — 2 Webbys and a Lovie
- Twitch, KFC, Under Armour, Royal Caribbean
- WebGL and motion craft
- satirical merch store
Provenance
Verified 2026-08-15. HTTP 200. https://toyfight.co, https://toyfight.co/services, https://toyfight.co/connect, https://toyfight.co/work (JS shell), https://toyfight.co/sitemap.xml, web search for founders/location
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